Anthony Scaramucci is again within the highlight as a choose on Killer Whales, the crypto world’s reply to Shark Tank.
The CoinMarketCap and HELLO Labs actuality collection launched its second season on September 24, 2025, providing a $1.5M accelerator prize and streaming throughout X, YouTube, and main platforms.
Killer Whales Season 2 – Episode 1 Winners @BasedBrett and @particleink formally safe their share of the $1.5M in Prizes!
With 3 out of 5 SWIMs for @particleink, & @JakeGagain securing 4 out of 5 SWIMs for $BRETT, each initiatives formally lock of their portion of the… https://t.co/kZXuOqku3W
— Killer Whales (@KillerWhalesTV) September 27, 2025
CoinMarketCap’s actuality collection “Killer Whales,” produced with HELLO Labs and anchored by Anthony Scaramucci, returned for Season 2 on Oct. 13, 2025, with founders pitching Web3 startups to a judging panel for a shot.
New episodes are streaming on Prime Video and Apple TV.
The present was filmed in Los Angeles, and it follows a well-established construction: startup groups current their crypto-related initiatives to a gaggle of buyers, or Whales, who choose the initiatives to be funded and mentored.
Why Are Meme Cash Like BRETT Dominating the 2025 Crypto Narrative?
This season expands on the primary, with a rotating forged of judges and a stronger give attention to serving to crypto ventures attain mainstream audiences.
Producers say they’re wanting past flashy shows to guage actual metrics, staff power, token construction, and long-term enterprise plans.
However early outcomes present the place the market’s consideration actually lies. Within the premiere episode, the memecoin BRETT emerged as one of many winners, reflecting the broader temper of 2025’s retail-driven crypto scene.
Based on CoinGecko’s Q1 report, meme and AI-related initiatives now seize round 63% of investor curiosity, a shift that explains why humor and hype typically beat out technical innovation on stage.
The second season of Killer Whales highlights a brand new actuality for crypto startups: storytelling, virality, and model energy may matter simply as a lot as blockchain utility.
Season 2 comes with a $1.5M package deal that features an incubation fund, a $100,000 CoinMarketCap accelerator grant, and continued strategic assist for standout initiatives.
The brand new episodes are offered each week on numerous platforms, resembling Hiya TV, Apple TV, Amazon Prime, and Google Play.
The standards of the judging are primarily based on the elemental metrics resembling month-to-month energetic customers, income, and tokenomics, in addition to the suitability of every challenge to the storyline of the present.
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What Is Anthony Scaramucci’s Tackle Meme Cash and Market Hypothesis?
The case of BRETT being accepted early throughout the premiere episode represents a pattern: meme tokens are nonetheless doing higher when in comparison with utility-based initiatives, significantly when the bullish cycle is happening.
Q3 CoinGecko introduced the general crypto market capitalization at 4 trillion, with the renewed danger urge for food scenario that’s quite inclined to uplift excessive volatility meme sources.
CoinMarketCap’s occasion web page clarifies that Killer Whales supplies mentorship and accelerator assist to chose initiatives quite than direct fairness funding.
The format borrows from mainstream funding exhibits however adapts it for crypto, that includes themed episodes round NFTs, gaming, and safety. Founders can submit purposes publicly by means of the platform’s open pipeline.
Viewers response has been blended. Some creators and critics have questioned the format and stakes, whereas on-line fan communities have highlighted viral moments like BRETT’s Cybertruck-themed pitch.
The present’s producers, in the meantime, level to its large attain “a whole lot of hundreds of thousands” throughout platforms and its said purpose of creating Web3 startups extra comprehensible to on a regular basis viewers.
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