The UAE’s actual property market continues to set new data in 2025. In April alone, AED 62.1 billion in actual property transactions had been recorded, highlighting robust demand throughout the residential, business, and luxurious segments. One space gaining specific consideration is the branded residences market, which is quickly changing into a standout within the UAE’s luxurious property sector.
In line with current knowledge, Abu Dhabi’s branded residences phase has quadrupled over the previous yr, with luxurious gross sales reaching AED 6.3 billion in 2024. This progress displays growing demand from prosperous traders and high-net-worth people searching for exclusivity and status. The surge shouldn’t be solely reworking the skyline, but additionally creating compelling alternatives for publicly listed actual property builders.
Emaar is arguably the most important beneficiary of the UAE’s property upswing. Its presence dominates Dubai’s skyline, and it’s a main drive in branded residence improvement, with flagship initiatives corresponding to Armani Residences, The Handle, and Palace Residences. By partnering with world luxurious manufacturers, Emaar has created premium life-style choices that attraction strongly to worldwide traders.
The corporate continues to construct on its momentum, with ongoing expansions in Downtown Dubai, Dubai Hills, and Dubai Marina. With record-breaking transaction volumes and a gentle inflow of rich patrons, Emaar’s diversified portfolio and model energy – place it nicely for continued progress. That is mirrored in its share worth, which has risen over 60% up to now 12 months.
Aldar, based mostly in Abu Dhabi, is more and more following Dubai’s lead by embracing the branded residences mannequin. Its lately introduced Nobu Residences on Saadiyat Island provides to a rising luxurious pipeline. As Saadiyat emerges as a brand new luxurious hub, Aldar is well-positioned to capitalise on this development.
However, it’s not simply Saadiyat. Aldar is increasing its footprint throughout the UAE’s high-end market, aligning with world luxurious manufacturers to satisfy rising demand for ultra-premium houses. The expansion of branded residences in Abu Dhabi alerts that the capital is catching as much as Dubai’s tempo, providing Aldar the potential to unlock important worth for traders.
The energy of the UAE’s actual property market displays robust underlying fundamentals, together with speedy inhabitants progress, surging tourism, financial diversification efforts, and the draw of worldwide luxurious manufacturers – exemplified by the rise of branded residences.
For traders, this opens new avenues for progress, particularly through builders with publicity to high-end and branded initiatives. Emaar, Aldar, and Deyaar are every well-positioned to doubtlessly profit from this demand in numerous methods, making them key gamers to observe as Dubai and Abu Dhabi proceed to draw world capital into their actual property sectors.
This communication is for info and schooling functions solely and shouldn’t be taken as funding recommendation, a private advice, or a suggestion of, or solicitation to purchase or promote, any monetary devices. This materials has been ready with out making an allowance for any specific recipient’s funding aims or monetary scenario, and has not been ready in accordance with the authorized and regulatory necessities to advertise unbiased analysis. Any references to previous or future efficiency of a monetary instrument, index or a packaged funding product are usually not, and shouldn’t be taken as, a dependable indicator of future outcomes. eToro makes no illustration and assumes no legal responsibility as to the accuracy or completeness of the content material of this publication.
